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AI Visibility Report

Rum Baba Coffee Roasters

https://rumbaba.nl
A

87/100

Excellent — AI engines know and recommend this business.

All 3 AI assistants we asked know your business. 2 of 3 recommend you when customers ask for the best options. Your fastest win: structured data (json-ld schema).

2026-07-06 · 3 AI engines · 6 questions asked · 8 technical checks

Score breakdown

Recognition

Do AI engines know you?

100

Accuracy

Do they get your facts right?

100

Recommendations

Are you in their answers?

67

Technical readiness

Is your site ready for AI?

78

What the AI engines actually said

Verbatim answers with our analysis — click to expand.

GPChatGPT Recommends youWhat are the best coffee roasters in Amsterdam? List your top recommendations.

Our analysis: The answer accurately highlights Rum Baba Coffee Roasters for their artisanal approach and coffee offerings, correctly representing the business within the context of other top coffee roasters in Amsterdam.

Here are some top coffee roasters in Amsterdam known for their quality and distinct offerings: 1. **Bocca Coffee**: One of the pioneers in specialty coffee in Amsterdam, known for their single-origin beans and sustainable practices. 2. **Friedhats**: Renowned for their innovative approach and unique coffee profiles. They also won the World Brewers Cup in 2018. 3. **White Label Coffee**: Offers a wide range of flavors, focusing on transparency and quality sourcing. 4. **Lot Sixty One**: A favorite among locals, known for their rich, flavorful roasts and cool café vibe. 5. **Keen Coffee**: Celebrated for their dedication to quality and sourcing from sustainable farms. 6. **Rum Baba**: Known for their artisanal approach and serving delicious pastries alongside their freshly roasted coffee. Each of these roasters has its own unique style and emphasis on quality, offering a variety of blends and single-origin options.

PXPerplexity Knows youWhat do you know about "Rum Baba Coffee Roasters" (rumbaba.nl)? What do they offer, and where are they located? If you don't know this business, say so plainly.

Our analysis: The answer accurately describes Rum Baba Coffee Roasters as an independent specialty coffee roastery in Amsterdam, detailing their offerings and locations.

**Rum Baba Coffee Roasters** is an independent specialty coffee roastery based in **Amsterdam, Netherlands**, dedicated to sustainably sourcing and thoughtfully roasting high-quality beans [1][3]. ### **What They Offer** They specialize in **high-quality specialty coffee** that is playfully packaged for daily consumption, available as both espresso and filter brews [1][5]. Their full lineup includes: * **Freshly roasted coffee beans** for home brewers [1][2]. * **Brewed coffee** served at their brewbar (espresso and filter) [1]. * **Delicious bakes** to pair with their coffee [1]. * **Coffee gear and equipment** for home barista adventures [1]. * **Wholesale services** and a webshop for online orders [6]. ### **Where They Are Located** The roastery operates from three distinct locations in Amsterdam [1]: | Location Name | Address | Purpose | | :--- | :--- | :--- | | **Brewbar and Shop** (Centre/West) | Elandsgracht 134h, Amsterdam [1][5] | Coffee bar, full bean lineup, and baked goods; pick up online orders here [1]. | | **Bakery and Shop** (East) | Pretoriusstraat 33, 1092EX, Amsterdam [1][2] | Fresh beans, gear, and order pickup [1]. | | **Roastery** (Mothership) | Moezelhaven, Amsterdam [1] | The primary site for roasting and refining batches; visits available by **appointment only** [1]. | The business is registered at **Pretoriusstraat 33, 1092EX, Amsterdam** [2], and their phone number is **+31 20 846 9498** [2].

GEGemini Knows youWhat do you know about "Rum Baba Coffee Roasters" (rumbaba.nl)? What do they offer, and where are they located? If you don't know this business, say so plainly.

Our analysis: The answer accurately describes Rum Baba Coffee Roasters, including their offerings, location in Amsterdam, and additional details like their bakery and coffee subscriptions.

Rum Baba Coffee Roasters (rumbaba.nl) is an independent coffee roastery based in Amsterdam, Netherlands, known for sourcing, roasting, and serving high-quality specialty coffee. They offer a diverse range of coffee, including light, medium, and classic roasts, as well as decaf and experimental options. Their coffee selection features beans from various origins like Ethiopia, Guatemala, Rwanda, and Brazil, with tasting notes ranging from tropical and berries to chocolate and caramel. In addition to coffee beans, Rum Baba also provides merchandise, coffee equipment, matcha, and tea. Their East location is also noted for its bakery, which produces items like the "notorious marble cake." They also offer coffee subscriptions and workshops. Rum Baba Coffee Roasters has three locations in Amsterdam: * **Shop & Brewbar West:** Elandsgracht 134. This location is described as a cozy and well-equipped bar with a living room vibe, offering beans, take-out, and sit-in options. * **Shop & Brewbar East:** Pretoriusstraat 15. This is their largest location, featuring a shop, brew bar, and bakery, with ample fresh beans and coffee tools. It also offers sit-in and take-out options. * **The Roastery:** Moezelhavenweg 45 & 47. This location is by appointment only.

GEGemini Recommends youWhat are the best coffee roasters in Amsterdam? List your top recommendations.

Our analysis: The answer correctly identifies Rum Baba as a playful roaster with delicious offerings, but it does not provide detailed information about their unique qualities or sustainable practices.

Amsterdam boasts a thriving specialty coffee scene with numerous excellent roasters. Here are some of the top recommendations: * **Bocca Coffee** is frequently mentioned as one of Amsterdam's most respected specialty coffee roasters. They are known for their direct trade relationships, sustainable production, and expert roasting, ensuring high-quality beans for both consumers and businesses. Bocca also offers workshops for those interested in diving deeper into coffee brewing or latte art. * **Lot61 Coffee Roasters** is a popular choice, with a presence at the corner of Kinkerstraat and Bilderdijkgracht, featuring a Probat roaster in the basement. They are also frequently bought for home brewing alongside Bocca. * **Friedhats (FUKU Café)** is recognized as one of the Netherlands' best-known micro-roasters. Their FUKU Café in west Amsterdam offers a neighborhood feel, and co-founder Lex Wenneker is a multi-time Dutch Brewers Cup and Barista champion, known for selecting delicious coffees and offering unique, limited batches. * **Rum Baba** is described as a colorful, playful, and fun roaster with two locations. They are known for their delicious coffees and baked goods, offering a comfy spot at Rum Baba East on Pretoriusstraat. * **Back to Black** started as a coffee shop almost a decade ago and quickly expanded to become a roastery and bakery, known for its homemade cakes and pastries. Their original location is described as one of the coziest coffee shops in the city. * **White Label Coffee** is slightly off the main tourist track but is highly recommended for its own roasted coffee, available in various filter brews and espresso-based drinks. * **Headfirst Coffee Roasters** focuses on highlighting the skill and range of their roasting, allowing customers to choose from different coffees and roasts for espresso or filter methods. They are praised for their knowledgeable baristas and tasty pour-overs. * **Screaming Beans** roasts specialty coffee with an emphasis on freshness and flavor precision, carefully sourcing beans to highlight unique origins. * **Monks Coffee Roasters** offers a cheerful environment and is listed among favorite Amsterdam coffee shops. * **Scandinavian Embassy** is noted for its classic Nordic brews and is a favorite among Amsterdam coffee shops, located in the De Pijp neighborhood. * **Dak Coffee Roasters** also specializes in specialty coffee, roasted in Amsterdam, and offers delivery services.

PXPerplexity Not in the listWhat are the best coffee roasters in Amsterdam? List your top recommendations.

Our analysis: The answer lists various coffee roasters in Amsterdam but does not mention Rum Baba Coffee Roasters or showcase any knowledge of its offerings or unique characteristics.

The best coffee roasters in Amsterdam are **Friedhats**, **DAK**, **LOT61** (Lot Sixty One), **Monks Coffee Roasters**, and **Bocca Coffee Company**. ### Top Recommendations | Roaster | Key Details | |---------|-------------| | **Friedhats** | A major micro-roaster; their first physical café **FUKU** is located in west Amsterdam[1][7]. | | **DAK** | One of the “big names” with its showroom just outside the city center in the west[1][5]. | | **LOT61** (Lot Sixty One) | A tiny roastery at **Kinkerstraat 112** with a Probat roaster in the basement and warm wooden details[2][3]. | | **Monks Coffee Roasters** | Located at **Bilderdijkstraat 46**, near LOT61 on Bilderdijkgracht[2]. | | **Bocca Coffee Company** | Established in 2001; listed as the top coffee roaster on Yelp’s Amsterdam list[4][6]. | | **Uncommon** | Opened in 2018; frequently mentioned alongside Friedhats and DAK as a top spot[1][4]. | | **White Label Coffee** | South of Erasmuspark, roasts its own coffee for filter and espresso drinks[3]. | | **Scandinavian Embassy** | Noted on Yelp’s top 10 list, known for high-quality beans[6]. | | **Frederix Roastery X Coffee Bar** | Roasts its own coffee while serving breakfast and lunch[2][6]. | | **Stooker Roasting Co.** | Amsterdam-based roaster founded in 2014[4][6]. | These roasters represent the city’s strongest specialty coffee scene, blending German and Dutch brewing technology with artisanal roasting practices. For the most authentic experience, visit **LOT61**, **Friedhats (FUKU)**, or **DAK Showroom**. [1] https://www.reddit.com/r/pourover/comments/1jmh3ml/looking_for_coffee_roasters_in_the_netherlands/ [2] https://www.doubleskinnymacchiato.com/2018/12/amsterdam-netherlands-specialty-coffee-shop-guide-map.html [3] https://melscoffeetravels.com/specialty-coffee-amsterdam/ [4] https://nopressure.coffee/2020/08/04/best-coffee-beans-in-the-netherlands/ [5] https://ellebevs.substack.com/p/a-coffee-guide-to-amsterdam [6] https://www.yelp.com/search?find_desc=Coffee+Roaster&find_loc=Amsterdam%2C+Noord-Holland [7] https://www.baristamagazine.com/?p=62286

GPChatGPT Knows youWhat do you know about "Rum Baba Coffee Roasters" (rumbaba.nl)? What do they offer, and where are they located? If you don't know this business, say so plainly.

Our analysis: The answer correctly identifies Rum Baba Coffee Roasters as an independent specialty coffee roastery in Amsterdam, detailing their offerings and locations accurately.

Here’s what I found about Rum Baba Coffee Roasters (rumbaba.nl): They **are an independent specialty coffee roastery** based in Amsterdam, Netherlands, known for sustainably sourced, thoughtfully roasted, and playfully packaged offerings ([rumbaba.nl](https://rumbaba.nl/?utm_source=openai)). Founded in approximately 2013 by Jeroen Keyzer (sometimes spelled Keizer) and Lusan Drost, the team has been sourcing, roasting, and serving specialty coffee for around 15 years ([wholesale.rumbaba.nl](https://wholesale.rumbaba.nl/pages/about-us?utm_source=openai)). **What they offer:** • A diverse range of coffee products, including light, medium, classic, decaf, experimental, and “Liquid Diamond” collections—visible on their webshop, with examples like Light Ethiopia Halo Beriti, Light Kaleidoscope series, Medium Guatemala, and Nitro Cold Brew cans (“Diamond Rush”) ([rumbaba.nl](https://rumbaba.nl/collections/coffee?utm_source=openai)). • They push experimental coffees, such as co-ferments under the “Kaleidoscope” line, featuring rotating releases with distinct flavor profiles ([aiprofile.com](https://www.aiprofile.com/en/netherlands/amsterdam/rum-baba-roastery?utm_source=openai)). • They offer **“Daily Drinker” coffee subscriptions** to keep customers regularly supplied ([rumbaba.nl](https://rumbaba.nl/?utm_source=openai)). • Additionally, they operate a wholesale channel, supplying cafés, bakeries, offices, and shops with both one-off orders and full-service partnerships—including training, equipment advice, white-label options, and flexible roasting volumes on a low-emission roaster ([wholesale.rumbaba.nl](https://wholesale.rumbaba.nl/pages/about-us?utm_source=openai)). **Locations (all in Amsterdam):** 1. **Rum Baba East – Shop, Brewbar & Bakery** Address: Pretoriusstraat 15, 1092 EW Amsterdam. Offers fresh beans, brewing on-site, light bites including house-baked marble cake (chocolate & vanilla aroma), and limited seating ([rumbaba.nl](https://rumbaba.nl/pages/our-locations?utm_source=openai)). Opening hours: - Monday–Thursday: 7:30–16:30 - Friday: 7:30–17:00 - Saturday: 8:00–17:00 - Sunday: 8:30–17:00 ([rumbaba.nl](https://rumbaba.nl/pages/our-locations?utm_source=openai)). 2. **Rum Baba West – Shop & Brewbar (Jordaan)** Address: Elandsgracht 134, 1016 VC Amsterdam. A cozy brew‑bar with a "living-room" feel and open‑bar layout. Hosts occasional workshops (e.g., free coffee workshops monthly on Wednesdays) ([rumbaba.nl](https://rumbaba.nl/pages/our-locations?utm_source=openai)). Opening hours: - Monday–Friday: 8:00–16:30 - Saturday–Sunday: 9:00–17:00 ([rumbaba.nl](https://rumbaba.nl/pages/our-locations?utm_source=openai)). 3. **The Roastery** Address: Moezelhavenweg 45‑47, Amsterdam. This is where the actual roasting happens and is open **by appointment only** ([rumbaba.nl](https://rumbaba.nl/?utm_source=openai)). **In summary:** Rum Baba Coffee Roasters is a specialty coffee roastery and café chain in Amsterdam. They roast and sell a wide range of high‑quality, often experimental coffees; run two accessible café/brew‑bar locations—one in Amsterdam East (Pretoriusstraat) and one in the Jordaan (Elandsgracht); and handle wholesale and subscription offerings. Their identity balances playful branding with serious, sustainability-minded sourcing and roasting. If you'd like more on their current coffee releases, subscription prices, or events, just let me know!

How to fix it 1

Prioritized by impact — snippets are pre-filled with Rum Baba Coffee Roasters's own details.

  1. 1

    Structured data (JSON-LD schema)

    high impact~10 min

    Schema markup is the machine-readable fact sheet AI engines and search use to understand who you are.

    Paste this into the <head> of your homepage — it is already filled in with Rum Baba Coffee Roasters's details:

    Show the code — pre-filled for you (or send it to your web person)
    <script type="application/ld+json">
    {
      "@context": "https://schema.org",
      "@type": "LocalBusiness",
      "name": "Rum Baba Coffee Roasters",
      "url": "https://rumbaba.nl",
      "description": "Rum Baba Coffee Roasters is an independent roastery based in Amsterdam, specializing in sustainably sourced and thoughtfully roasted specialty coffee. They aim to bring high-quality coffee into everyday life with a playful touch in their packaging.",
      "address": {
        "@type": "PostalAddress",
        "addressLocality": "Amsterdam",
        "addressCountry": "Netherlands"
      }
    }
    </script>

What you're already doing right 7

  • AI crawlers can read your site
  • Title and meta description
  • Answer-style content (FAQ)
  • Sitemap.xml exists
  • Contact details visible in content
  • Enough readable content
  • llms.txt (futureproofing)

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